Event taxonomies, cohort dashboards and A/B tooling built into every build — for real go / kill decisions.
We built our own analytics stack for puzzle games because generic dashboards answered the wrong questions. Ours tracks retention by cohort, level-by-level funnels, ad and IAP performance, in-game economy flows and player segments — in near real time.
For partners we can integrate with your existing stack (Firebase, BigQuery, attribution platforms) or provide dashboards from ours, with a documented event taxonomy either way.
Deciding which prototypes deserve more investment is the most expensive decision a studio makes. The decision framework we use: thresholds agreed upfront, a small set of metrics, and three outcomes — go, iterate, kill.
4 min read
D1 tells you whether the first session worked. D7 tells you whether you have a game. Here is what we have found moves seven-day retention in mobile puzzle titles — and what mostly does not.
5 min read
Tell us what you are building and we will come back with a concrete proposal — scope, timeline and how we would measure success.
