Cube Tidy: Sort & Fill
Sort Puzzle
Move and sort colored blocks to complete the tower layer by layer — a tidy, satisfying block-sort puzzle.
LiveAndroid
View gameMobile puzzle & casual game studio · Hanoi, Vietnam
We build puzzle games people love to play.
CMZ Soft is a product-driven mobile game studio. We design, prototype and scale polished puzzle and casual games for global audiences — with a shared Unity framework and data in the loop from day one.
Invest in CMZ
Studio snapshot
Small team. Sixteen games on the store.
- Games live on Google Play
- 16Games live on Google Play
- Puzzle mechanics prototyped
- 25+Puzzle mechanics prototyped
- Product builds in the pipeline
- 9Product builds in the pipeline
- First titles on the store
- Oct 2025First titles on the store
- Titles shipped Jun–Sep 2026
- 13Titles shipped Jun–Sep 2026
Figures are derived from the studio's public Google Play listings and its Unity workspace; per-title KPIs are shared with partners under NDA.
Our games
Games that stick with you.
Sort, conveyor, arrow-logic and crowd-jam puzzles — sixteen titles on Google Play, fourteen of them built on our shared framework and test-launched with real players.
Prototype lab
25+ mechanics prototyped since 2024.
Most never ship — that is the point. The library below is what the framework has already run.
Shipped · 16 Prototype · 8
Drop Jelly· Blast
Water Sort· Sort
Merge Jelly· Merge
Cupcake Sort
Color Blast Saga: Block Puzzle
Coffee Man Run
Color Bloom· Water out
Arrows Lace Puzzle
Wool Loop
Fill The Car!
Zen Garden: Flower Sort
Food Sort: Dessert & Tea
Unlink Merge· Merge
Cake Sort· Sort
Boba Jam Out· Jam
Blast Jam: Block Away
Hole Crowd: Bus JamCube Tidy: Sort & Fill
Chain Block Out· Marble puller
Marble Away!
Block Flow: Arrow Puzzle
Vacuum Conveyor
Jelly Jam
Offline GameHub: No Wifi GamesWhy CMZ
Product thinking, puzzle craft, data in the loop.
Product thinking
Every game starts with a hypothesis and a kill criterion. We ship to learn, not to hope.
Fast prototyping
Our puzzle framework and level editor take a concept to a playable, instrumented build in weeks — and to a Google Play test launch soon after.
Puzzle expertise
Sort, conveyor, block, arrow-logic and crowd-jam mechanics — we understand what makes a level feel fair, satisfying and worth one more try.
Data-driven iteration
Retention, funnels, level difficulty and economy flows are tracked from the first build through our own analytics stack.
Monetization
Hybrid IAA + IAP economies designed with the gameplay, not bolted on after launch.
UA understanding
We build with creatives in mind: readable mechanics, playable hooks and content that supports testing.
Full-cycle development
Concept, production, live ops and content scaling — one accountable team from idea to scale.
Try the loop
Thirty seconds of the sort mechanic.
A tiny browser version of the loop behind Cube Tidy and Zen Garden — tap a column to lift its top block, tap another to drop it. Fill a column with one color to clear it.
Our GamesHow we work
From idea to scale, one measured step at a time.
- 01
Research
Market mapping, mechanic audits and player motivations before anyone opens Unity.
- 02
Concept
One core loop, a clear hook and explicit success metrics.
- 03
Prototype
A playable, instrumented build on the shared framework in weeks.
- 04
Market test
Creative tests and soft launch cohorts answer CPI and retention questions early.
- 05
Iterate
Level design, economy and meta features tuned against real cohorts.
- 06
Scale
Content pipelines, live ops and UA support for the games that earn it.
Inside the studio
How the team actually works.
Not a slide about culture — the loop we run every week, and the tools we built to run it.
Prototype sprints
A new mechanic every few weeks. Twenty-five have been prototyped since 2024; the ones that earn it go to the store.
GD Studio — AI game-design copilot
Seven design skills, a KPI predictor and an idea generator tuned to our D1, D7, CPI and playtime targets, in a workspace the whole team shares.
Art Factory — AI art pipeline
Style presets, structured prompts, automated technical QA and one-click Unity export keep sixteen titles visually consistent.
CMZ BI — analytics for go / kill
Retention cohorts, level funnels, ads, IAP and economy flows for every title from its first test build.
Puzzle framework & level editor
One Unity codebase where any mechanic plugs in; designers ship chapters without engineering time.
Test launches with real players
Every prototype ships to Google Play early. Three weeks of real cohorts settle what months of internal debate cannot.
For publishers
A studio built to prototype fast and iterate on data.
We partner with publishers on prototypes, full productions and co-development. You get a team that understands KPIs, ships on schedule and treats your feedback as input to the next build.
- Sixteen titles on Google Play in under a year, fourteen on one shared framework
- Built-in analytics for go / kill decisions
- AI-assisted design and art pipeline built in-house
Three of fourteen titles running on the CMZ Puzzle Framework
For investors
A repeatable way to make puzzle games.
Our thesis is simple: the studios that win in puzzle are the ones that can test more ideas, faster, with better measurement. We have built the framework and the analytics to do exactly that.
Investor RelationsShared framework
Multi-mechanic puzzle framework with meta layer, monetization and analytics built in. Prototypes in weeks instead of months.
Own analytics stack
Retention, level funnels, economy and ad/IAP dashboards built for puzzle games (CMZ BI), plus an AI game-design copilot that writes every concept against the same KPI targets.
Puzzle craft
A team that has designed, shipped and operated sixteen titles on Google Play — fourteen of them puzzle games — and knows what a fair level feels like.
Cost-efficient production
Based in Vietnam with a lean team and reusable systems, we keep the cost of each experiment low.
Case studies
How we work, in detail.
Insights
Notes on puzzle design, production and growth.
Studio Updates·
Introducing CMZ Soft: a product-driven puzzle studio from Hanoi
Who we are, what we have shipped — sixteen titles on Google Play in under a year — and how we intend to work with publishers, investors and the people who join us.
2 min read
Market Analysis·
The mobile puzzle landscape in 2026: what a small studio can still win
Puzzle remains one of the largest and most durable mobile genres, and one of the most competitive. Where the opportunities are for a focused studio: sub-genre gaps, production speed, hybrid economies and disciplined UA.
4 min read
Let's build the next great mobile game.
Whether you publish, invest or want to work with us, we would love to hear from you.
